We’re committed to using ingredients that offer the highest quality and effectiveness. Botanicals are most beneficial when they’re sourced responsibly, by people who understand the best time and methods to harvest them.

We prioritize organic, pure, and properly handled ingredients, and we work with suppliers who share our values of sustainability and integrity. Every ingredient we use is carefully chosen for its purity, freshness, and organic quality—because honoring the Earth’s gifts is how we honor our skin and our health.

Each product is thoughtfully formulated with a specific purpose in mind. Every ingredient was carefully chosen not only for its individual benefits, but for how it works in harmony with others—creating a balanced, effective blend.

From the very beginning of ERAH, the focus has been on crafting formulas that truly work. We take time to study each botanical for its unique properties, then intentionally pair them to support one another—ensuring every product feels purposeful, potent, and deeply supportive to the skin.

What makes ERAH unique is that every product is formulated with ingredients that support more than just the skin—they support your whole self.

For example, our Balance Serum includes botanicals like clary sage, known not only for its skin benefits but also for its hormonal support. It can be gently massaged into areas like the lower abdomen or neck to encourage deeper balance. Our Revive Balm features tamanu and baobab oils, which are traditionally used to help soothe cuts, burns, or anywhere the body needs extra healing.

Many of our ingredients also carry rich energetic and spiritual histories. You’ll find these deeper layers—like emotional or energetic uses—under the Notes tab on each product page, inviting you into a fuller experience of care.

Beauty begins within. At ERAH, tending to your garden is a metaphor for nurturing your inner and outer life—reflecting, watering, and allowing your unique self to bloom.

We believe that beauty grows from a million unique seeds—experiences, feelings, rituals, and the ways you care for yourself. Our hope is to help reshape the beauty industry by not only offering pure, thoughtful formulas made with powerful, earth-rooted ingredients—but by encouraging you to rediscover what beauty truly means for you.